Category: Design

What Does a Product Designer Do, Really?

September 29, 2015

What do we do We all get the question “what do you do” on a regular basis. If you are fortunate enough to have an occupation that is well recognised and understood, like acting or being a lawyer, you will simply say what you work with and that will be the end of it. Unfortunately…

Dieter Rams Braun Designer

The Importance of Values

August 22, 2015

So what effect does a designers beliefs really have on the output he produces? First of the beliefs will guide the multitude of choices that need to be made in order to get to the final result. This means that if he is true to his values the product will reflect how the designer thinks about the world and perhaps most notably how he thinks about the…